Is FBA Worth it? Selling on Amazon FBA

November 1 2017 IN amazon FBA Is FBA Worth it? Selling on Amazon FBA

Is FBA Worth it? Selling on Amazon FBA

There is plenty of money to be made selling products online - but it’s all in the details.

When it comes to fulfilling Amazon orders, retailers have to choose their preferred shipping service.

One of the most popular shipping services on the market is Amazon FBA (Fulfilled By Amazon).

To find out if FBA is profitable for your business, we have narrowed it down to three topics:

  1. How Amazon FBA Works
  2. Benefits and Obstacles to FBA
  3. Calculating Your Profitability on Fulfilled By Amazon

5 Steps to Selling on Amazon FBA

Before you can figure out your profit margin, it helps to know how Amazon FBA works.

FBA is a warehouse and shipment service for ecommerce retailers.

FBA customers prepare and ship their products to an Amazon Fulfillment Center, where Amazon takes care of the rest.

We have separated the process into five steps:

FBA Account

First thing is always first; create a Selling on Amazon Account.

If you already have one, just add FBA to your Selling account.

Once you have a registered FBA account, you’re ready to sell.

Create a Product Listing

There are several ways to manage your product listings.

For singular items, you can add products to the Amazon catalog individually.

Items can also be listed in bulk. But, the most profitable method is to list products on multiple channels, with listing software.

The best way to manage your listings is with a multi-channel product listing software.

You can create product listings on Amazon and sync them with your other sales channel accounts.

Once your accounts listings are in integrated, the software automatically updates the inventory when customers place orders.

Multi-channel listing software is the most efficient and simple way to maximize your profit potential.

Want to expand your sales reach and customer base?
Try Listing Mirror Risk Free for 14 Days!

Schedule Call Now

Sell More. Work Less.

Prepare Products for Shipment to FBA

Once you have listed your products, it’s time to ship them off to an Amazon Fulfillment Center, or AFC.

An AFC is a big storage warehouse, and you want to be sure your products get there in one piece.

Amazon offers an in-depth shipment guide, with resources on good product preparation techniques.

Send Products to Amazon

Once your products are prepared, you can ship them off to Amazon.

Since your shipment will likely be in bulk, most sellers engage a discount partner carrier.

These services will shi[ and track your order when it is en route to Amazon.

Once it has arrived, Amazon will take the reigns.

Amazon Fulfills Order Shipments

Your Amazon Fulfillment Center will ensure that all of your customers orders are fulfilled according to Amazon's shipping standards.

Prime members receive free shipping on many products.

Once a product order is in transit, Amazon will notify your customers of their orders shipment status.

Amazon's web-to-warehouse sorting system ensures a speedy order fulfillment process.

FBA Customer Support

Selling on Amazon FBA ensures that your customers have the best support on the market.

Amazon provides 24 hour support, 7 days a week.

Amazon takes care of customer inquiries, order refunds, product returns and more.

Once a retailer's products are in the hands of FBA, they handle the rest.

Is Amazon FBA Worth It? - Benefits to Selling on FBA

Prime Free 2-Day Shipping

Amazon is a massively popular online marketplace.

One of the great benefits afforded to Prime members is free 2-day shipping.

This incentivises customers to buy from Amazon merchants.

Even orders from non-Prime members might be eligible for free shipping.

Additionally, selling on FBA gives you the opportunity to set up international accounts.

Sellers can list products on Amazon Mexico and Amazon Canada.

Everyone loves free shipping from Amazon, so; why not widen your market?

Amazon Customer Support

Both, you and your customers will enjoy Amazon's world-class customer support.

They can take care of all your customers shipment needs.

No need for you to worry about product returns, item inquiries or shipping problems.

With Amazon's customer support, you can simply manage your listings and collect your money.

Enabling Growth for Retailers

Many order fulfillment services will charge retailer an extra fee when shipping less than a minimum product quantity.

For instance; the company's minimum is 10 items, but a customer only orders one.

They would charge you, the retailer, more money for the item to be shipped.

With Amazon FBA, there are no minimum shipment quantities.

Sellers are free to fulfill any order quantity that a customer wants, without being penalized.

This allows your business to grow more quickly, giving you an edge on the market.

Supports Multi-Channel Listing Fulfillment

Amazon wants to enable ecommerce retailers to grow and succeed.

To maximize your profit potential, it’s a good idea to sell on multiple sales channels.

A great way to do this, is to enlist a multi-channel listing software provider to manage and automate your product listings.

Amazon supports multi-channel fulfillment from their FBA centers.

Your listing software will extract the data from your Amazon listings, and copy them to the other sales channels of your choice.

Once your network of sales channels is created, Amazon FBA will handle orders from any of your sales channels the same as Amazon orders.

Obstacles to Selling on FBA

Product Labeling

When you are preparing your products for shipment to the FBA center, pay close attention to the labeling for each of your items.

Amazon's fulfillment warehouse is state-of-the-art.

The labeling of your items will be used by humans and machines for warehouse processing.

Amazon might process your orders more slowly, or not at all, if the labeling is too scratched, worn off, incorrectly placed and more.

Be sure to reference the Amazon FBA Product Prep Instructions to ensure a smooth fulfillment process.

Product Packaging

Check out Amazon's Packaging and Prep Instruction, to make sure your products arrive intact and receivable.

When your products arrive at the Fulfillment Center, they should be ready to be fulfilled.

If your items need any more preparation on the part of Amazon employees, you might incur extra charges for non compliance.

This obstacle is easily avoidable if you follow the Amazon Packaging Guidelines.

Shipping to Amazon

Complications can arise when shipping your products to Amazon warehouses.

Whether local or abroad, the successful delivery of your products will depend solely on your shipping service of choice.

Amazon FBA partners with several professional delivery services, such as UPS.

Be sure to use a carrier that is reputable and careful, as opposed to cost-efficient and reckless.

For more information on shipping to Amazon, check out their help page.

Calculate the Worth of FBA

Several factors can contribute to the cost effectiveness of using Amazon FBA.

The total cost of service depends on the time of year, distance of shipment, quantity and bulk of shipments and much more.

But, FBA offers retailers product exposure, customer support and other features that make FBA a valuable service.


Amazon stores your inventory and processes every detail, taking the burden off of sellers.

To find out if FBA is worth it, check out these Amazon FBA profitability calculators:

They will explore three main things that contribute to your FBA cost: Upfront Costs, Variable Costs and Marketing Costs.

For most retailers on Amazon, FBA is a valuable resource for order fulfillment.

If you have calculated the cost of Amazon FBA to be worthwhile, enlist a multi-channel listing software to increase profits and grow.

Selling on Amazon FBA is worth it, if you are maximizing your income potential through multiple sales channels.

Enable your business to do more, with less!
Become a Multi Channel Pro!

Latest Posts

How to Reduce Operational Costs of Your Ecommerce Business

March 8, 2019

Selling on Amazon and eBay and Other Marketplaces!

March 5, 2019

Using Amazon Multi Channel Fulfillment for eBay

March 1, 2019

Sell More on the Walmart Marketplace

February 26, 2019

How To Sell More On eBay!

February 21, 2019

Is Amazon MCF Right for my Business?

February 19, 2019

Why You Need Order Processing Software for Your Ecommerce Business

February 13, 2019

10 Tips for Better Amazon Inventory Management

February 8, 2019

The Best Listing Software for eBay and Amazon

February 4, 2019

The USPS Postage Rate Increases for 2019 and Online Retailers

January 31, 2019
Sell More. Work Less.

Sign Up Now!

Even More Posts
What is Google Shopping Promotions and How to Use It
January 29, 2019
Increase Your eCommerce Conversions With More Media
January 23, 2019
Setting Ecommerce Sales Goals in 2019
January 21, 2019
International Multi-Channel eCommerce: What You Need to Know
January 17, 2019
Selling on Multiple Marketplaces
January 15, 2019
Amazon Sellers Event/Meetup ASGTG 2019 - Listing Mirror on the Road!
January 11, 2019
Prosper Show 2019 in Vegas - Listing Mirror on the Road!
January 10, 2019
Multi-Channel Inventory Management for Ecommerce
January 5, 2019
Want to Increase Your Amazon Sales?
January 4, 2019
Using Social Media to Boost Your eCommerce Sales
December 26, 2018
What Pro Amazon Sellers Know: Amazon Hints and Tips
December 18, 2018
Why Multi-Channel eCommerce Matters
December 12, 2018
5 Critical Things Every Amazon Seller Should Know
December 6, 2018
The Past, Present, and Future of Multi-Channel eCommerce
November 27, 2018
Why You Should Sell on Walmart Marketplace Now
November 19, 2018
Boost your Sales, with ease.

Sign Up for Demo!