By Erin Wawok



Amazon MCF is All About Efficiency

Timely and reliable delivery is essential to building a positive reputation for your business and maintaining customer satisfaction. Most businesses recognize the importance of prioritizing their order fulfillment but get overwhelmed. Many business owners struggle with the time, money, and workforce it requires, especially when they sell products through multiple channels. Amazon MCF looks to ease that burden by making things easier.

In order to make sure all of their customers receive their orders as quickly as possible, many business owners use order fulfillment programs like Amazon Multi-Channel Fulfillment (Amazon MCF).

Through programs like Amazon MCF, business owners can allow a fulfillment network to handle their orders and delivery while they focus on developing their products, building brand awareness, and increasing their revenue. With a dedicated fulfillment network, business owners will see a greater potential for growth and an increase in customer satisfaction.

If you are looking to scale your business or improve the efficiency of your order fulfillment, Amazon Multi-Channel Fulfillment might be a good fit for your business.

About Amazon Multi-Channel Fulfillment

The Amazon Multi-Channel Fulfillment program is part of Fulfillment By Amazon (FBA). Through this program, businesses are able to ship products to Amazon, and rely on Amazon to take care of storage, packing, and shipping their inventory. This results in faster and more cost-effective order fulfillment with higher accuracy.

Using Amazon MCF will provide you with access to Fulfillment By Amazon, and it will help you complete orders from Amazon or any other channel through which you sell your products. Simply ship your products to Amazon for storage in their fulfillment centers.

When a consumer purchases one of your products on your website, Amazon, or another eCommerce site or online marketplace, Amazon will find the item, pack it, and ship it with ease. This eliminates the hassle of storing products in multiple warehouses, hiring people to pack and ship your inventory, and using several different systems to manage orders for all of the different channels you use.

While there are many advantages that come from using Amazon MCF, you should also weigh the costs of using this program. Here are some key factors to consider if you are deciding whether or not to use Amazon MCF:

Fulfillment and Storage Fees

Amazon Multi-Channel Fulfillment charges fulfillment fees for orders that come from your website or any other eCommerce site. These fees vary based on the size of your product and the number of units sold.

In addition to fulfillment fees, Amazon MCF also charges storage fees. These monthly fees are charged per cubic foot and calculated based on your daily average volume.

Think about the number of products you sell and your growth potential when you are considering whether or not these fulfillment fees are worth using Amazon MCF. If you are selling hundreds or thousands of products, this service is probably worth the amount you will pay in fees.

Amazon MCF Shipments

In order to utilize Amazon Multi-Channel Fulfillment, you must ship your inventory to an Amazon fulfillment center. While Amazon MCF provides the tools for you create MCF shipments, this will require work on your end. You will have to consider whether or not the benefit of having Amazon ship your products outweighs the front-end shipping costs as well as the cost of hiring employees to pack and ship your inventory to Amazon.


Amazon MCF makes returns a breeze. If a customer is not satisfied with their product, you can choose to have their item returned to your business or back to an Amazon fulfillment center. If the item is returned to your Amazon fulfillment center, it is automatically added to your inventory.

Amazon MCF Customer Service

Every successful business owner knows that providing excellent customer service is essential. With FBA and MCF, Amazon will handle the customer service for all of your orders. This means that your customers will have access to Amazon’s large team of customer service representatives and 24/7 online chat services. When it comes to customer service, having a major player like Amazon will be unparalleled.

Automatic FBA Inventory Fulfillment

Amazon MCF makes it easy for you to focus on running your business with its automatic inventory fulfillment. Make sure you never oversell or find yourself unprepared for increased business near the holiday season.

You can also use Amazon Marketplace Web Service API to manage inventory and connect your eCommerce site to Amazon. This will help you keep track of your inventory and your orders as they are fulfilled automatically.


Because Amazon MCF is a part of Fulfillment By Amazon, using Amazon MCF will allow you to offer one-day or two-day delivery in addition to standard delivery options. Delivering products quickly is a great way to build customer loyalty and to gain repeat customers for your business. If you cannot currently offer this service for your customers, Amazon MCF might be helpful for your business.

If you sell your products through multiple channels, your company will benefit from using multi-channel listing software like Listing Mirror. Listing Mirror helps you manage your inventory and listing channels, and they can connect with Amazon MCF and FBA to help you fulfill your orders. For more information, visit

Sell More. Work Less.

Erin Wawok

Erin is the Co-Founder of Listing Mirror.