Walmart's New Image Requirements: What You Need to Know

April 16 2018 IN Walmart Walmart's New Image Requirements: What You Need to Know

Fashion Category Product Image Standards: Announcement Details

In preparation for a new "fashion experience" on Walmart.com, Walmart recently announced that images will be portrayed in 3:4 aspect ratio, "Portrait Mode", and that sellers need to adjust and resize their images starting April 21 to support the new display and avoid image distortion and/or the risk of being unpublished.

If you sell products on Walmart in one of the fashion categories, you probably received an email from Walmart about new image size standards.

Though Walmart hasn't explicitly stated why it's making this switch, the new images are a part of a renewed focus on the fashion sector. Given the increasing focus on mobile across the entire e-commerce industry, this isn't a huge surprise.

Item imagery is a key factor in successful online sales. To prepare for a new fashion experience on Walmart.com, we are implementing new standards for product images in many fashion categories. - Walmart Knowledge Base

Example Images

See below for examples of properly cropped 3:4 images:

walmart fashion image resize ratio

Want to expand your sales reach and customer base?
Try Listing Mirror Risk Free for 14 Days!

Schedule Call Now

Sell More. Work Less.

What you need to know about the new requirements:

If your images are not in 3:4 aspect ratio, "Portrait Mode" — you will need to replace them with new images in the required size/dimensions.

Product listings with images that do not meet the new required dimensions will be at risk of being unpublished by Walmart.  

Who will be affected? Anyone selling in the following categories:

  • Men's Apparel
  • Women's Apparel
  • Kid's Apparel
  • Baby Apparel
  • Jewelry
  • Watches
  • Shoes
  • Accessories
  • Travel/Luggage

Lucky for you, Listing Mirror is Ahead of the Curve

April 21 is just around the corner, but not to worry! Listing Mirror has prepared a method to prepare all of your images, in the above categories, for you, automatically! Great!

 

Stick with Listing Mirror - we've got you covered!

Sell More. Work Less.

 

 


Enable your business to do more, with less!
Become a Multi Channel Pro!

Latest Posts

How to Reduce Operational Costs of Your Ecommerce Business

March 8, 2019

Selling on Amazon and eBay and Other Marketplaces!

March 5, 2019

Using Amazon Multi Channel Fulfillment for eBay

March 1, 2019

Sell More on the Walmart Marketplace

February 26, 2019

How To Sell More On eBay!

February 21, 2019

Is Amazon MCF Right for my Business?

February 19, 2019

Why You Need Order Processing Software for Your Ecommerce Business

February 13, 2019

10 Tips for Better Amazon Inventory Management

February 8, 2019

The Best Listing Software for eBay and Amazon

February 4, 2019

The USPS Postage Rate Increases for 2019 and Online Retailers

January 31, 2019
Sell More. Work Less.

Sign Up Now!



Even More Posts
What is Google Shopping Promotions and How to Use It
January 29, 2019
Increase Your eCommerce Conversions With More Media
January 23, 2019
Setting Ecommerce Sales Goals in 2019
January 21, 2019
International Multi-Channel eCommerce: What You Need to Know
January 17, 2019
Selling on Multiple Marketplaces
January 15, 2019
Amazon Sellers Event/Meetup ASGTG 2019 - Listing Mirror on the Road!
January 11, 2019
Prosper Show 2019 in Vegas - Listing Mirror on the Road!
January 10, 2019
Multi-Channel Inventory Management for Ecommerce
January 5, 2019
Want to Increase Your Amazon Sales?
January 4, 2019
Using Social Media to Boost Your eCommerce Sales
December 26, 2018
What Pro Amazon Sellers Know: Amazon Hints and Tips
December 18, 2018
Why Multi-Channel eCommerce Matters
December 12, 2018
5 Critical Things Every Amazon Seller Should Know
December 6, 2018
The Past, Present, and Future of Multi-Channel eCommerce
November 27, 2018
Why You Should Sell on Walmart Marketplace Now
November 19, 2018
Boost your Sales, with ease.

Sign Up for Demo!