competitive pricing

eCommerce competitive pricing

The Top Psychological Pricing Strategies for Competitive eCommerce Pricing

Pricing strategy plays a huge role in eCommerce sales. The best pricing strategies take competitors’ prices, your cost, and your target audience into consideration. When pricing your items in your eCommerce store, psychology should be at the forefront of your decisions.  Online shoppers are real humans who you want to motivate to engage in a …

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eCommerce store pricing

Nail Down Competitive Pricing for Your eCommerce Store with these 9 Tips

Let’s face it, prices matter for eCommerce. Your pricing strategy is an important part of your overall business that requires careful planning and diligence. Many factors affect how you should price your products, and you may need to adjust your prices to increase sales.  However, competitive pricing is a balancing act.  Prices too low? You …

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