Create a Unique Amazon Product Listing With This Guide

October 10 2018 IN amazon Create a Unique Amazon Product Listing With This Guide

Create a Unique Amazon Product Listing With This Guide

Whether operating a dedicated Amazon profile or conducting a multi channel inventory management strategy, there are many steps to creating a great Amazon Product Listing. From the setup steps to finding an audience to winning the coveted buy box, it can be difficult and time-consuming to create an excellent product listing. Follow the simple steps in this helpful guide, and discover how you can create unique and attention-grabbing product listings for Amazon and other ecommerce marketplaces.

Why Sell on Amazon?

There are lots of pros and cons to consider before selling on Amazon. One of the most important pros, however, is that a unique and competitive listing has the potential to reach an incredibly diverse customer base. As the largest online retailer, Amazon should be one of the cornerstones of your multi channel inventory management system.

1. Setting Up a Listing

Obviously, in order to set up a listing you need to go through the first steps of creating your listing on Amazon Marketplace. Simply find the “Inventory”  menu on your Seller Central Dashboard. Choose “Add a Product” and be sure to start with a new listing.

If you are having difficulties finding your Seller Central Dashboard, or you have more technical questions about getting started, check out Amazon’s help page.

2. Choose a Category

Amazon organizes their products under a variety of categories, so you’ll need to choose the appropriate category for your new, unique listing. Consider using the subcategories as well in order to correctly classify your listing. By using the correct subcategories, you’ll help match your products with interested buyers.

Consider browsing potential categories to see the competition. If you don’t see any product that has similar features to yours, you may be placing your product in a less-than-optimal category.

3. Use Engaging Images

There is ample research regarding how memorable images can stick with us more than other information. Use striking, engaging and accurate images to advertise your product effectively. High-resolution images and multiple angles can help your buyers feel they are getting what they pay for. Detailed, unique pictured are the perfect way to help reassure your customers that you have a genuine, high-quality product.

Want to expand your sales reach and customer base?
Try Listing Mirror Risk Free for 14 Days!

Schedule Call Now

Sell More. Work Less.

4. Add Detailed Information

An Amazon product listing without specifications or other details will feel incomplete. Don’t let your customers think your listing is a scam, but provide highly detailed, accurate information about your product. Be sure to create an interesting and engaging description that uses unique content. Always ensure your information is up-to-date and accurate, as well as clearly displayed and organized.

5. Keep it Easily Readable

Too much information will distract and bore your readers. Be sure to include only the relevant specifications, and use bullet points, headers and other formatting to keep readers engaged. You want to point your customers to essential features, reasons to purchase and then let them purchase quickly and conveniently.

6. Add Attention-Grabbing Titles and SEO Keywords

SEO, or Search Engine Optimization, is a crucial way to boost your listings. Optimize your Amazon listings, and you’ll have a much greater chance of attracting new customers.

An instantly recognizable title is the first step to excellent SEO for your Amazon Product Listing. It’s not only the first thing customers read, but it’s weighted heavily by search engines. Think of keywords your customers will be using to find your product. If you run out of ideas, consider hiring a team of experts, like the friendly team at Listing Mirror to assess the best keywords and other SEO features for your product listings.

7. Get Ready for Increased Sales

Optimizing your unique Amazon product listing won’t guarantee more sales. However, with careful management, expert multi channel management and a team of experienced product description writers and SEO managers, you’ll have unique product listings that will be highly competitive on Amazon and across other online retailers.

8. Consider a Multi Channel Approach

With experience, a great product and some luck, your Amazon listing will soon be booming. Increased traffic leads to sales, and you can expect more traffic with an optimized, unique listing. Once your products are selling on Amazon, consider setting up a multi channel inventory management system. Using other popular marketplaces and online stores, your products will have the potential to reach an even greater audience. You’ve done all the hard work of creating a successful listing on Amazon, now you only need to transfer that listing to another ecommerce marketplace.

If you’re ready to work with a team who can handle each step of this process for you, and guide you through your multi channel management, from warehousing to order fulfillment, contact Listing Mirror today.

Sell More. Work Less.


Enable your business to do more, with less!
Become a Multi Channel Pro!

Latest Posts

Why You Need Order Processing Software for Your Ecommerce Business

February 13, 2019

10 Tips for Better Amazon Inventory Management

February 8, 2019

The Best Listing Software for eBay and Amazon

February 4, 2019

The USPS Postage Rate Increases for 2019 and Online Retailers

January 31, 2019

What is Google Shopping Promotions and How to Use It

January 29, 2019

Increase Your eCommerce Conversions With More Media

January 23, 2019

Setting Ecommerce Sales Goals in 2019

January 21, 2019

International Multi-Channel eCommerce: What You Need to Know

January 17, 2019

Selling on Multiple Marketplaces

January 15, 2019

Amazon Sellers Event/Meetup ASGTG 2019 - Listing Mirror on the Road!

January 11, 2019
Sell More. Work Less.

Sign Up Now!



Even More Posts
Prosper Show 2019 in Vegas - Listing Mirror on the Road!
January 10, 2019
Multi-Channel Inventory Management for Ecommerce
January 5, 2019
Want to Increase Your Amazon Sales?
January 4, 2019
Using Social Media to Boost Your eCommerce Sales
December 26, 2018
What Pro Amazon Sellers Know: Amazon Hints and Tips
December 18, 2018
Why Multi-Channel eCommerce Matters
December 12, 2018
5 Critical Things Every Amazon Seller Should Know
December 6, 2018
The Past, Present, and Future of Multi-Channel eCommerce
November 27, 2018
Why You Should Sell on Walmart Marketplace Now
November 19, 2018
Listing Mirror Wins 2018 Inventory Management Software Rising Star Award and Great User Experience from FinancesOnline Directory!
November 15, 2018
5 Things You Must Consider for a Multi-Channel Selling Strategy
November 14, 2018
Marketplace Updates: What's Happening in 2019?
November 13, 2018
Walmart Marketplace: What to Expect in 2019
November 9, 2018
Expanding Your Sales on Amazon and eBay Using FBA
November 8, 2018
Using Amazon FBA for eBay Fulfillment
November 7, 2018
Boost your Sales, with ease.

Sign Up for Demo!